Top 10 Notes from Maurilio Amorim Presentation

I attended Meetings Industry Day yesterday and sat through a three hour (yes --- THREE hours! - I didn't know my ADD would let me do that anymore) session by Maruilio Amorim (@maruilio) which turned out to be great. I have blogged before on the fact that all of the social media sessions (in person or online) are beginning to sound the same and, I have to say, this was different.

First off, Maruilio did not use PowerPoint, he used Keynote. I have been playing around with Keynote and Prezzi and will now dig a little deeper into each one.

My top 10 notes:

1. New term - digital immigrant (that's another term for us old people who didn't grow up with computers.)
2. Amorim likes foursquare. I have been trying to resist but now realize that resisting is futile.
3. Google Alerts - I have been using them for myself and my company but had not thought of that for my clients. I felt so inadequate at that light bulb moment.
   
4. While this didn't come from Amorim , check to see if your desired username or vanity url is still available at dozens of popular Social Networking and Social Bookmarking websites at namechk. Thanks Angela Layton.
5. Use of photo tagging for viral marketing (ala IKEA). I have always loved IKEA and now love them even more.
6. You should create landing pages on your website that are specific to your different target markets.
7. It matters more what consumers say than what you say about yourself.
8. The more things change, the more things stay the same. Direct mail and email campaigns are still highly successful marketing tools.
9. Wednesday - Thursday afternoon is the time of the week when people buy the most online. Send your product promotion emails out during this period.
10. Create a way for people to share their thoughts. Use a thumbs up or thumbs down icon or ask what they think. Make it easy and quick.

Bonus Note: Don't create a page that you would not want to be a fan of yourself.

Can you think of ONE great social media tidbit you learned recently?